
Going Global 101: Tax & Tariffs for DTC Ecommerce Brands
An HS code is a passport for your product. Get it wrong and the parcel sits in customs, the carrier guesses a code that errs high, and your customer gets a surprise bill at the door. Brian Kelly of Avalara maps US sales tax concepts onto their global equivalents, explains what drives a tariff percentage, and covers the EU de minimis repeal taking effect July 1, 2026.


